No, not the image. The site that goes with the image :). Avenir Eclectia is a new project by Splashdown Books. An online zine of sorts, but not open to just any old speculative fiction story. First of all, it's mainly sci-fi (although a bit of genre-jumping is allowed). Second, and more importantly, it is set in a predetermined world, with predetermined types of characters.
All the information about the story world of Avenir Eclectia can be found HERE. A full description of the planet, space station, and underwater area are all there. As are guidelines about culture, character types, and even some specific characters to get you started.
Submissions are open. Visit the SITE and click on "Join Us" for detailed info about story length and the email to send your submissions to.
Oh, and don't forget--follow the blog so you don't miss any of the stories I've written, and am writing, for Avenir Eclectia!